Sankofa Pop up store Birmingham!
Saturday the 20th February saw the Sankofa pop up store arrive in Birmingham city centre! We took our amazing kinds of butters and natural products to the “I am Phenomenal” exhibition hosted at the Novotel hotel in Birmingham.
Arriving in the morning on a blistering cold Saturday we entered Birmingham central at 10:30 am. Not sure what to expect having only held a stall once before, we were excited and anxious but confidently well prepared.
Our allocated table was positioned in the minor hall, stall owners were given two options with the major hall expecting a bigger crowd than the minor hall. We set up our backdrop, table and products along with our price list in just under an hour. Surrounded by 15 other stalls selling a variety of products from African clothes, accessories, books, hair products and condiments. The hall was buzzing! stall holders had come from varying locations with some as far as South London, all hoping to have a great profitable day selling their products to the exhibition attendees. The atmosphere was energetic, business owners were networking, setting up their products and comparing business experiences and advice.
Within an hour of setting up, we were ready! With still plenty of time to spare. A few of the other stall holders threw compliments our way, inspired and impressed by our stall presentation and product branding (all the thanks to the creative skills of Roberta Akumiah.)
By 1 pm we began seeing the first flow of exhibition guests flow into the hall and being the third table into the hall we were positioned well to get plenty of good glances and intrigued excited eyes perusing our display.
People were eager to know what we were selling, and our prices screamed GREAT VALUE FOR MONEY! As the day went on interest grew and Shea butter conversations and questions began to flow ranging from, ‘Wow the quality of Shea butter you sell is a lot better than the stores near me” to “I have Locks and avocado oil is a great moisturiser I’ll take an avocado oil please “and “Your butters feel amazing”
All our products were lined up on the table available to sample, and many people were caught and drawn in by the amazing aromas, from Ylang Ylang to vanilla whipped shea butter. The day turned into one of our most profitable days and customers comments flew our way constantly, “your shea butter is very affordable”, “I love the mandarin whipped butter it smells amazing”.
Needless to say, the event ended on a great high for us, and after accounting for costs we made a good profit! A big thank you to our clients in Birmingham who blessed us with their custom and took time to get to know our products, and who we are. We’d also like to let you all know that Sankofa will be endeavouring to pop up in more locations in and around London and the UK. So join our mailing list or favourite our site to keep up to date with any announcements.
Thanks for supporting us!